Lead Lifeway’s multi-platform social media strategy, drive engagement, and align campaigns with our brand and revenue goals. You’ll oversee the social media team and partner with internal marketing, content, creative, and paid media teams to grow our digital presence, optimize paid social efforts, and improve ROI.
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Lead Duolingo’s organic social presence in Turkey across TikTok and Instagram, manage collaboration with a local creative agency, track content performance, analyze results, and contribute cultural insights to create relevant content. Ensure content aligns with Duolingo’s brand tone and voice, and make recommendations for future content based on performance insights.
This role strengthens brand presence, increases audience engagement, and drives business impact through lead generation and customer acquisition. The Social Media Manager oversees content creation, platform and community management, influencer partnerships, and analytics to drive social media growth and engagement across platforms. The ideal candidate is an expert in social media strategy and content marketing.